The executive in the book tells how he saved his company from closure, how it burst into the public consciousness: "The lesson is that price is not always important, but differentiation (positioning), which we achieved through a survey. This is thanks to Attila's incredible knowledge! Even to this day, we send out two types of offers, and I have noticed: the traditional, classic offer is difficult to sell and is decided on the basis of price, while the historical type only offers experiences , they look at the sight."

Dienes Management Academy Nonprofit Kft.
Economic, public, political

Knitting: soft
ISBN: 9786158093309
Author: Attila Dienes