Wonderful, true-to-life color expression - Dynamic Crystal Display

Immerse yourself in the image with the wider color range! The Dynamic Crystal Display provides lifelike color expression, so you can see every detail.

The right color shade in every scene - Dual LED

The Dual LED backlight technology adjusts the color shades according to the content so that the visuals are the way they were dreamed.

Powerful image quality - 4K Crystal Processor

The moving image quality is made possible by a single chip that harmonizes colors, optimizes high contrast and is a master of HDR.

Look at the picture, not the TV! - Frameless design on three sides

Narrow and elegant design that gives you the clearest picture. It has a minimalist design in all its elements and angles, without a frame, which sets a new standard. A captivating sight unfolds before you.

Enjoy the reality of 4K UHD resolution! - 4K resolution

4K UHD TV goes beyond traditional FHD with 4x more pixels, bringing you sharp and vivid images. Watch the scenes as if you were a part of it.

Look at the fascinating details! - HDR

The High Dynamic Range raises the brightness level of the TV to a higher level, so you can enjoy a wide color palette and details in dark scenes.

Play faster! - Game experience function

Start playing faster with Game Experience, which optimizes your screen so you can control the process more effectively with barely noticeable input lag! Experience balanced gameplay while moving without blurring or juddering.

Decorate your apartment with your favorite photos! - Background mode

When you display your favorite photos on the TV screen, the TV automatically and elegantly blends into its surroundings. You can place several photos in a montage or start a slide show for a dynamic view.

Tidy environment - Tidy cables

Samsung UHD offers a smart solution for organizing and hiding TV cables, right in the stand. It minimizes the mess around the TV by efficiently arranging the cables, so you can enjoy the beautiful design of the device.

Access to different contents with one remote control

Maximum enjoyment and discovery of many contents in one place. The narrow Smart remote control makes it easy to quickly search for your favorite content from the set-top box to the game console, search for applications and even live TV.

Watch more content at the same time! - Split screen

Split Screen divides the TV screen into two parts, placing the content running on the TV on one side and the screen of your smartphone on the other side. From now on, you don't have to take your eyes off the TV screen to look at your phone.

Get what you want with just your voice! - Get everything you want with voice!

Everything is much easier with voice control. From now on, you can quickly access your favorite content, get answers, and even control your TV and other devices around your home.

It fits into the ecosystem of your home - It works together

A connected life. Samsung TV works effectively with Amazon Alexa, Google Assistant and AirPlay 2.

Works with Amazon Alexa

The new Samsung TV works with Alexa, making your everyday life easier. It easily connects your devices on which you have enabled Alexa. Compatible with Samsung TVs, you can ask Alexa to turn on your TV, change channels, control volume, and more.

Control your TV with Google Assistant!

From now on, Samsung TV works with Google Assistant so that you don't even have to move your hand. Switch between channels, control volume, control playback and more, all with your voice.

Also works with AirPlay 2

With built-in AirPlay 2, you can stream and share content directly from your Apple device. Efficiently play your videos, music, and display your photos and other content from your iPhone, iPad, and Mac on Samsung TV.

Start your smart home with QLED! - SmartThings dashboard

QLED controls your smart home in cooperation with SmartThings. QLED connects to Internet of Things (IoT) devices and sensors, so you can turn on your lights, check what's inside your fridge, and even operate your robot vacuum from the comfort of your couch. A whole new world.