The pinnacle of ultra-fine light control - Quantum Matrix Technology

The evolution of Neo QLED features Quantum Matrix technology that precisely controls the exclusive new Quantum Mini LED. Thanks to precise light control, you can enjoy great detail even in the darkest and brightest scenes.

Intelligent processor perfected with deep learning - Neo Quantum Processor 4K

Samsung's high-performance quantum processor with deep learning provides the most accurate and adaptive experience you can imagine. The processor optimizes scene by scene for viewing conditions and enhances content. Efficient 4K AI upscaling ensures that you always get full 4K resolution.

Dolby Atmos experience with high-end speakers

Samsung's new high-end speakers deliver a new level of Dolby Atmos experience, immersing players in the action with multi-dimensional sound.

Discover your favorite content in one place! - Smart Hub

Samsung's new Smart Hub prioritizes content research and discovery, so you can spend less time searching and more time streaming movies, shows and other content you love.

The intelligent image optimized for your eyes - Eye care mode

With Samsung's unique Eye Care mode, the device preloads the local sunset and sunrise times onto the screen, so the display can be automatically adjusted accordingly. It also reduces brightness and colors after sunset, making the screen softer on the eyes, making it easier to relax and unwind.

3-dimensional depth with powerful neural networks - True depth perception

True Depth Sensing mirrors the human eye's depth processing by increasing foreground contrast. So when you watch a nature documentary, the system highlights the elephant's wrinkles while leaving the background as it is - just as the human eye would.

Exceptional motion enhancement at 4K 120Hz - Motion Xcelerator Turbo+

Defeat all enemies, even at soaring speeds! Thanks to the exceptional motion enhancement of up to 4K 120 Hz, you can enjoy the gameplay with extremely smooth action, without delay or motion blur.

A billion shades of colors with Quantum Dot - 100% color richness with Quantum Dot

Quantum Dot technology provides the most beautiful picture ever. With 100% color richness, the Quantum Dot receives light and transforms it into breathtaking colors that remain faithful at any light intensity.

Dynamic contrast for vivid colors that pop off the screen - Quantum HDR 24x

Rich, accurate colors and deeper contrast allow you to see sharp details and nuances. HDR10+'s dynamic tone mapping allows colors and contrast to change and change from scene to scene.

Smooth, stutter-free, low-latency HDR gaming - FreeSync Premium Pro

Reduced stuttering and screen tearing thanks to the certified AMD FreeSync Premium Pro™ core technology, as well as the excellent combination of high-performance, smooth gameplay, exceptionally high dynamic range visuals and low latency provide the performance you need to truly win the game.

TV and sound projector orchestrated in perfect harmony - Q-Symphony

Surround yourself with the harmonically orchestrated sound of the TV and sound projector!. Q-Symphony uniquely enables the simultaneous operation of TV and sound projector speakers for better surround sound without muting the TV speakers.

Sound that moves with the action - Motion Tracking Sound (OTS)

Experience the nuances of every scene with the sound that follows every movement. With dedicated up-firing speakers, you can enjoy realistic 3D sound that brings you closer.

Elegant profile in a modern, slim silhouette - NeoSlim design

Graceful, ultra-thin, sleek, elegant design looks beautiful like a work of art from every angle.

Your best home butler - SmartThings

Relax and let your intelligent butler do the rest! SmartThings can seamlessly connect, monitor and control all your smart devices and intuitively control your home. You can control the devices directly with a remote control or voice while watching TV.

Video calls on the big screen - Video call application

Seamlessly connect with your loved ones on the bigger screen with Google Duo. Using the Samsung Slim Fit Cam or your own smartphone's camera, you can make video calls much easier.

You can see everything on one screen - Multi View

Watch TV and mobile phone simultaneously on the same screen. Whether it's live sports statistics or referee video, simply connect your phone and you can watch it on more screens than ever before.

Built-in voice assistant - Choose Bixby!

Choose the Bixby voice assistant! The built-in voice assistant is optimal